Golf Course Architecture - Issue 75, January 2024

85 EYEBROW (E.G. BLINDNESS) PROMOTED Pure Seed and Atlas Turf International Booth: 3525 Almost all the turfgrasses at Marco Simone near Rome, Italy, which hosted the 2023 Ryder Cup, were developed by Pure-Seed Testing and co-marketed by Pure Seed and Atlas Turf International. Zach Johnson, captain of the US Ryder Cup team, said: “I think the beauty of Marco Simone is that it has a canvas that is really good. The grass is extremely healthy and very pure. The greens are fantastic!” The greens are Pure Distinction creeping bentgrass; tees, fairways, approaches and collars feature Pure Dynasty seeded paspalum; and the rough areas are Pure Links, a proprietary blend of tall and fine fescues. Pure Distinction is known for its smooth and true playing surface. Pure Dynasty delivers a turf surface with tighter density, heat and cold tolerance, and PURELINKS delivers the desired characteristics of playability, colour, disease and drought resistance, salt tolerance, and more. Profile Products Booth: 2329 Profile Products and Freudenberg Performance Materials have agreed a new partnership that will see Profile provide the golf industry with the turf reinforcement mat (TRM) and high-performance TRM within the USA. “We’re excited to bring shared resources together to advance the industry towards newer and more sustainable practices,” said Adam Dibble, vice president of environmental solutions at Profile. Audrey Sanders, business manager at Enka Americas, Freudenberg Performance Materials, said: “Pairing our TRM technology with Profile’s engineered growth media is the best means available to provide lasting erosion control solutions in the most challenging site conditions.” The TRM provides both the open space needed to establish vegetation and the strength to anchor the root systems, withstanding high-speed water velocities. Turf reinforcement mat products provide lasting erosion control in the most challenging site conditions Almost all the turf at Marco Simone was developed by Pure-Seed Testing Photo: Jacob Sjoman

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